The farther backward you can look, the farther forward you are likely to see..Â Â Churchill
Those who do not understand the past are condemned to repeat it. Â Â Â Santayana
The strategic concept of PROFIT which drives the economy and is aÂ fundamental goal in farming – will result in a paradigm shift in how the valley works… Strategic Management is the new requirement, in order to maximize Â value of assets and produce profits, creating a path for Desert Miracle # 2.Â There is no upside limit.
IID failed, in 1982, with the charge of wasting water and new dynamic of conserving water, to get it.
The Benson Plan for a new irrigation system selling conserved water starting at $400 per AF- which today would be $2,400 , and creating 20 billion in profit is still the best model.
Conservation-storage and EWAP emergency water assurance plan sold as insurance would make the IID a world leader in water matters.
This was my Â vision forÂ aÂ newÂ IID. Â It was voted 5-0 to go forward — but for dysfunction and confusion in logic by some in the Valley — who favored giving water for cost or less.
Experience shows that what happens is always the thing against which one has not made provision in advance…( anticipation and thorough understand of big picture is mandatory Â )
IT IS NOT WHAT WE DON’T KNOW THAT WILL DAMAGE US, BUT RATHER WHAT WE DON’T KNOW WE DON’T KNOW…
Chose yourself for leadership. I believe you will like the results.Â Â Good resolution.
Keep the water moving and the lights on is the old IID….a 100 year old irrigation district…1984 was the year for a reinvented learning Â organization to be formed.
Today is a good day to start…Fundamental to it’s future is a leadership role by land owners who created Miracle # one–by building the system to beneficially use its first priority water…creating world class and Â profound food production capacity…
The difference between genius and stupidity is that genius has its limits Â Â Â Â Al Einstein
Any plan conceived in moderation must fail when circumstances are set in extremes Â Â Â Metternich
With boldness and aggressive Synergy; after 30 years as witness to profound missed opportunity, there is no reason why we cannot address the following and produce historically significant results.
WHAT DO WE WANT TO DO ?
WHO WILL EXECUTE ?
I look forward to a dynamic year in 2014 for Imperial Valley and by ” CHOOSING YOURSELFÂ ” Â the responsibility and opportunity will become clear. Â Â Â If not us who? Â Â Â Â Â Â If not now when?
HAPPY NEW YEAR……TOM