HOLTVILLE – Nostalgia filled the air Saturday as Holtville channeled one of history’s most famous 1960s rock festivals, prevalently known as Woodstock, with free-spirited locals from throughout the Imperial Valley who had a chance to stretch their legs and imaginations at the first annual, family-friendly lawn event. The Valley’s take on Woodstock set an easygoing pace, as guests showed up with blankets, chairs and ice chests full of refreshments to enjoy the show.
The event kicked off early Saturday evening, featuring a tribute lineup to some of the era’s most popular music groups. Among the music artists booked were tributes to Creedence Clearwater Revival, The Who, and Jimi Hendrix. The music continued long into the night with a finale tribute to Santana. Between sets, the deejay from Power 98 FM kept the theme alive by playing various flashback hits from the 1960s decade.
John Prock, owner of Holtville’s Hot Rods and Beer, originally intended the affair to be a birthday party for his brother-in-law, Alan Bornt. What started out as a close-knit and private idea quickly opened up to include the public. According to the the two brothers, they simply didn’t want keep such an event to themselves. Upon deciding to share their celebration, up to 500 tickets were given out free to people of all ages.
“This is a day of peace and music. That’s it. It gives us all a chance to stop and think for a little while,” Prock explained when offering his insight behind the Woodstock theme.
Alan Bornt, the host of the event, opened his Holtville home and celebrated the turnout. “It came out better than expected. All the bands showed up and the weather is perfect!” Bornt said.
Both Prock and Bornt expressed their vision to turn this event into annual gathering for the Valley in the near future. They indicated their desire to collaborate and work up a different theme for every year and even bring in current popular artists. It is their ultimate intention to turn this concept into a charity event, sponsored by the Valley, for the Valley.
“If you can’t envision it, then it’s never going to happen. That’s the way I see it. I think that something like this can be turned into something even bigger if you just picture it,” Prock encouraged.[envira-gallery id=”55045″]