Cattle Call Parade Draws Families Back to the Valley

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Cattle Call Parade Grand Marshalls Xen and Shirley Jones, accompanied by their grandchildren, wave to a capacity crowd Saturday morning.

BRAWLEY — Thousands of spectators dressed in western garb lined Brawley’s Main Street Saturday as bad hombres bearing Winchesters, small springing girls in tu-tus, and custom-made floats paraded past them in the annual Cattle Call Parade.

The biggest parade in the Valley may not be as old as the rodeo it precedes, but it draws faithful fans as they wait for their favorite marching band or western riders to appear. It also is a homecoming weekend for many former Valley residents.

Sponsored by the Brawley Chamber of Commerce, announcers are strategically placed throughout the route to describe each entry and any awards won.

Parade participants travel from Borrego Springs and San Diego each year to be part of the festivities and showcase their western entry.

The 2016 Grand Marshalls were local power couple Xen and Shirley Jones. Both were raised in the Valley, met, married, and dedicated their lives to helping their community, being selfless and untiring in giving back to the Valley they love. Education was their profession, but they have volunteered in countless Valley musical events, coaching, refereeing, and church activities.