American Red Cross and Harlem Globetrotters Partner to Help Families Recovering from Disasters

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The local Red Cross charity will be featured at upcoming Harlem Globetrotters’ games at Valley View Casino Center in San Diego.

The American Red Cross has joined forces with the Harlem Globetrotters as its official charity partner as part of the team’s Great Assist initiative. This partnership will help people all over the country, including Imperial and  San Diego counties, as they prepare for, respond to, and recover from disasters, according to a press release.

 “We respond to about one disaster every 24 hours here in San Diego,” said Bill Earley, Regional CEO of the American Red Cross of San Diego/Imperial Counties. “We’re honored that the Harlem Globetrotters will help bring awareness to our mission here in San Diego during their upcoming games, and we know this partnership will help us prepare more people here in San Diego for disasters big and small.”

 The Harlem Globetrotters will feature the Red Cross at more than 300 games throughout the basketball season, including in San Diego on February 10 and 17 at Valley View Casino Center. Local games will feature Red Cross PSAs, in-game player announcements, and more. Red Cross volunteers will also be at the games, representing the Red Cross and providing information about local programs and services to attendees.

 As part of a two-year partnership, the American Red Cross will engage the Harlem Globetrotters nationally and locally in all aspects of its mission. During the first year, the team will join the Red Cross, local fire departments and other community partners as the organization works to install its millionth smoke alarm by October 2017 to help Americans stay safer from home fires. The American Red Cross of San Diego and Imperial Counties has already installed more than 7,000 free smoke alarms throughout the region.

 In 2016, the local Red Cross responded to 272 disasters, making it a devastating year for nearly 400 families affected by home fires, wildfires, severe storms and more. Each year in the region, home fires affect more people than any other disaster.

 “This partnership brings two great American organizations together in order to achieve a common goal—to help people in need and to put smiles on people’s faces,” said Howard Smith, President of the Harlem Globetrotters. “We look forward to helping the Red Cross achieve their goals by incorporating their messaging into everything we do on and off the court.”

 Harlem Globetrotters Legacy

For more than 90 years, the Harlem Globetrotters have been a leader in fun and wholesome family entertainment, and committed to being Ambassadors of Goodwill across the world. The Great Assist initiative continues the legacy of giving back by providing the Red Cross a new platform to build awareness and deliver on its critical mission throughout the year.

 For more information about donating, visit Redcross.org/HarlemGlobetrotters. People can also support the Red Cross by texting ASSIST to 90999 to make a $10 donation, and by visiting Redcrossblood.org or calling 1-800- RED CROSS to schedule an appointment to donate blood or platelets near you.

 To learn more about the Harlem Globetrotters, please visit Harlemglobetrotters.com.

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